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Website redesign for Bestselling Journalist & Author Virginia Sole-Smith

Project Description

Tailored for Journalists, Nonfiction Writers, Podcasters, and Advocates in Body Image, Health, and Social Justice

quote marksKate did such an amazing job on my new website and was a total delight to work with. Writer friends/creative types, check her out!

– Virginia Sole-Smith


The Challenge: Virginia’s career had evolved dramatically—new book The Eating Instinct, growing speaking/podcasting, need for a fresh, flexible platform that felt feminine, strong, iconic, smart, and approachable.

My Solution: Custom WordPress overhaul — Integrated colorful headshots as key visuals, refreshed typography/brand colors, easy CMS for updates, prominent book showcases, newsletter/podcast embeds.

Results & Ongoing Value: Launched in time for her book promo; supports her Substack community, podcast interviews, and advocacy work. Her website is now a hub for fat-positive journalism and parenting insights.

Details:

  • Bestselling Author of Fat Talk & The Eating Instinct
  • Award-Winning Journalist on Diet Culture, Fatphobia & Feminism
  • Creator of Burnt Toast Newsletter & Podcast (Substack)
  • For Anti-Diet, Body Liberation, & Health/Parenting Writers

Ideal For:

  • Integration with a Substack/Newsletter/Podcast
  • Advocacy book launches
  • Empowering, feminine-strong aesthetics
  • Flexible updates for essays/interviews
  • Continuous support through new books & podcast growth

Building a platform for your voice in health/feminism? Schedule a Free Chat.

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