Outbox Online - Author Website Design
Outbox Online - Author Website Design

Author Mailing Lists Using a Blog vs Substack

Have you noticed how many folks are on Substack these days? It feels like everyone is writing there. I recently had an author website client tell me that "Nobody reads blogs any more. It's Substack or nothing." And I get it. It's easy (really really easy) to set up and get going. You can also charge for access to your writing, which is a dream. Read more...

The Best Author Website Designs Make it Easy to Contact You

It's possible, as an author, that you're a relatively private person. After all, for many writers, one of the things that appeals to them about writing is that they can do it alone, without distraction, regularly. It's an activity preferred by someone who is at least a little bit of an introvert. As an author website designer, I have conversations with my clients regularly about Read more...

How to know when it’s time to update your author website design…

Until last week, the current iteration of my website was around for 7+ years. That is a long lifetime in terms of a website. That old saying about the cobbler's children having no shoes applies here too -- I am lucky to be really busy with author website design clients so rarely have time to update my own site.  But after developing a few frustration Read more...

Author Website Design Services – When to Hire Help

I've been an author website designer for many years, so I've worked with clients who have started their website projects at all stages related to the release of their book(s). I've created author websites with a 1+ year lead time, most commonly with a 3-6 month lead time, some at the last minute (if my schedule allows), and even some for authors who realize after Read more...

Using Testimonial Blurbs in your Author or Book Website Design

I was lucky enough to work with Richard Rumelt on the website for his new book, The Crux. Richard is one of the world’s most influential thinkers on strategy and management.  His previous book, Good Strategy/Bad Strategy: The Difference and Why it Matters is an award-winning work on the subject of strategy and The Crux follows up with techniques for how to implement good strategy.  Read more...

Are You Ready for a Professional Author Website Design?

As an author website designer, I often have conversations with authors who are still making up their minds as to how much they're ready to invest in a professional author presence online.  There are folks doing similar work at various price points -- a simple search for "author website designer" will bring you to many of them.  So even if you don't want to do Read more...

Author Websites for Multiple Genres or Larger Careers

As an author website designer I often work with clients who are facing one of two scenarios in their career: They've written books, maybe even a series, across multiple genres.  Perhaps they have books for children, and also adults.  Or, maybe they've written romantic fiction and also thrillers. Being an author is one part of their expertise, but on top of that, they are also Read more...

Choosing Photography for Your Author Website

When I start working with authors they often have many pieces of collateral needed for their website ready-to-go; things like book blurbs, social media links, purchase links, etc... but one area I find many authors haven't considered is photography. Often they have a standard author headshot -- one that shows their head and torso, but the kind of impact they want to create requires more Read more...

Enhancing Your Author Website Design: Create a Book Clubs Page

If you're an author who is already attending book club meetings (virtually, of course) about your book, have you made sure you tell people about that on your author website? Book clubs can be a great way to connect with your fans, old and new alike. Often a book club rotates which member gets to choose the next book, and often that book is new Read more...

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