If you’re an author who is already attending book club meetings (virtually, of course) about your book, have you made sure you tell people about that on your author website? Book clubs can be a great way to connect with your fans, old and new alike. Often a book club rotates which member gets to choose the next book, and often that book is new to other members. That means if you, as the author, can either provide information to help their meeting be more successful, or show up yourself to answer questions, it’s a good way to make new fans for life!
If you don’t like the idea of attending a book club in person, maybe there’s a video you can record and only make available to book clubs. Or, perhaps, there’s a list of discussion topics you can put together and make available for download, or even some behind-the-scenes information or context that would enhance the story that you can share.
Depending on the type of person you are, and how much time you have available, one of these options might sound much more appealing than another, and that’s fine, but Book Clubs are often a missed opportunity for authors to further connect with readers. So get creative about what you can provide that would enhance a book club’s experience around your book.
Here are a couple of examples of book club pages to help get the ideas flowing…