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If you’re a first-time author, congrats! It’s a massive undertaking to write a book, whether you’ve got a traditional publisher or not. When you get to the point of thinking about your author website (and see this post on Author Website Design for Unpublished Authors if you’re not yet finished with your book), you’ll wantRead more

When I work with author website design clients who aren’t already spending a bunch of time on social media, they often have a couple of questions about what it means for them to use social media to help promote their book.  First they want to know which platform they should use (Facebook or Instagram orRead more

As a website designer, one of the first things I do for my clients is make sure that they have a good web hosting solution. These days, many of my clients already have a website, they just need a new one, so I need to look to make sure that their existing web hosting planRead more

As an author website designer I’ve been lucky enough to work with a bunch of memoirists on their author websites. I really enjoy these projects because these authors often bring the powerful combination of an amazing story to tell along with the thrill of finally reaching the point of being able to share it withRead more

In addition to making sure your author website is set up for modern browsing on various devices, you want to make sure the content stays relevant as your career progresses.  Even if you’re not releasing a new book, there are some things you should check on regularly to make sure they’re up to date: 1.Read more

Sometimes as an author, it’s difficult to get into the mode of thinking about your author website visitors and what they might want out of your site.  You’re likely in the process of releasing your new book, after all, which includes tying up loose ends, scheduling publicity campaigns, and managing your release team.  It canRead more

I recently wrote about How to Use Instagram as an Author, showing examples of what kind of content you might share, and why it’s valuable to you as part of your author platform. Today I’m going to talk about how you can integrate your Instagram feed into your website, and why you should consider doingRead more

If you’re an author and you haven’t yet started your Instagram account, it’s time! It’s still the fastest-growing social media platform, often used daily (if not multiple times a day) by its users. In addition, Instagram has hundreds of millions of active users per month, and fully one third of those users have purchased somethingRead more

Back in 2012, I wrote an article for this site titled, “Author & Book Websites: What to Include?” Lots of things have changed with the internet with respect to author websites over the last six years, so I thought it was time to revisit the topic!  What do you include in an author website theseRead more

If you’re an unpublished author, do you really need a website?  Like so many things, the answer is, “It depends.” Here are three situations you might find yourself in, and strategies you may be considering: Are you looking for a publisher? If so, having a website will allow you to demonstrate that you understand your audience andRead more